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Provider
first party (pippi.store)
Cookies
pippi_sessione, pippi_entrato (30 days or until you log out)
Browser storage
pippi_carrello, pippi_cassa, pippi_consenso (up to 12 months), pippi_lingua, pippi_amico, acquisto:*, visto:*
Legal basis
Art. 122(1) Italian Privacy Code, without consent

Statistics

Analytics cookies from Google Analytics 4, with a pseudonymous browser identifier, and the shop's visit log. Google Consent Mode v2 signals follow the choice.

Visits, page views, duration and source: in aggregate form in Google Analytics, visit by visit in the shop's visit log, with the order number if you buy.

Events view_item, add_to_cart, view_cart, begin_checkout, add_shipping_info, add_payment_info, purchase.

Use of statistics to improve pages, product pages and checkout.

Google Analytics 4 and the visit log only start with all these purposes on.

Technical details
Provider
Google Ireland Limited
Service
Google Analytics 4 (G-J4TL3D00G9)
Cookies
_ga, _ga_J4TL3D00G9 (up to 2 years)
Browser storage
pippi_provenienza (current visit), pippi_prima_visita (30 days), pippi_visita (current visit)
Visit log
first party, on the shop's server: pages viewed, source, approximate city from the network, device type and browser, purchase steps; 90 days, without IP address
Consent Mode v2
analytics_storage=granted; ad_storage=denied; ad_user_data=denied; ad_personalization=denied
Transfer outside the EU
United States (Data Privacy Framework)
Legal basis
consent (Art. 6(1)(a) GDPR and Art. 122 Italian Privacy Code)

Marketing

Profiling cookies from Meta Pixel and server-side sending through the Conversions API.

Conversions of the ads on Facebook and Instagram, PageView, ViewContent, AddToCart, InitiateCheckout, AddPaymentInfo, Purchase events.

Ads on Facebook and Instagram chosen based on the pages visited and the products viewed.

Meta links visits to the Facebook or Instagram profile, also with hashed email and phone, to decide who sees the ads.

The ViewContent, AddToCart, InitiateCheckout, AddPaymentInfo, Purchase events are also sent to Meta from the server (Conversions API), with IP address, user agent and Meta cookies, and the purchase also with hashed email, phone, city, postcode and country.

Meta Pixel and the Conversions API only start with all these purposes on.

Technical details
Provider
Meta Platforms Ireland Limited, joint controller for collecting and sending the data (Art. 26 GDPR)
Service
Meta Pixel (616740966099911)
Cookies
_fbp (90 days), _fbc (90 days, only when arriving from an ad)
Browser storage
lastExternalReferrer, lastExternalReferrerTime (90 days), pippi_provenienza (current visit), pippi_prima_visita (30 days)
Conversions API
ViewContent, AddToCart, InitiateCheckout, AddPaymentInfo, Purchase events with IP address, user agent, _fbp and _fbc; Purchase also with SHA-256 hash of email, phone, city, postcode and country
Transfer outside the EU
United States (Data Privacy Framework)
Legal basis
consent (Art. 6(1)(a) GDPR and Art. 122 Italian Privacy Code)

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Help
Guides and Method

Guides for the first few weeks

Not a dog blog: answers to everyday situations for anyone with a male dog who lifts his leg. No promises, and no diagnoses: those are for the vet.

The core guide

The PIPPI Method: how to help your dog understand where to pee

The nine points and how long it takes. All the guides below start from here.

Missing the pad · 4 minYour male dog misses the training pad: how to set up the toilet cornerThe wall next to it, always wet, is not the fault of the pad, or of your dog: the vertical target is missing. Here is how to use the pad and a vertical target together.Read the guide
How long it takes
4 minHow long it takes a dog to get used to it (and what to do if he won’t)How long it takes, no promises: from the dog who uses it almost straight away to the one who needs several weeks. And the plan for when nothing seems to happen.Read the guide
Balcony and neighbours · 4 minYour dog’s pee on the balcony, without falling out with the neighboursDrips onto the balcony below, the smell in summer, the neighbours: the problem is not the pee, it is where it ends up. How to set up a corner that contains it.Read the guide
Smells and stains
3 minGetting rid of pee smells at home (without drawing him back to the spot)A dog goes back to where he smells his own scent: cleaning the wrong way invites him to go again in the same spot. What works, and what makes it worse.Read the guide
The puppy grows up · 3 minAt what age a male puppy lifts his leg (and what changes at home)One day your puppy stops squatting and aims upwards. It is growing up, not a problem: but the toilet corner at home needs updating.Read the guide
The older dog
4 minYour older dog pees indoors: the practical side, day by dayHow to organise your home and your days while you look after him together.Read the guide
Plan B · 3 minRain, night, the unexpected: a plan B for your male dog’s peeThe storm at eleven at night, a fever, a shift that runs late. Walks remain the rule: here we organise the exception.Read the guide
Marking · 4 minYour dog marks indoors: what he is saying (and how to handle it)A few drops, always upwards, always in the same spots: it is not pee that slips out, it is a message. And no, he is not doing it out of spite.Read the guide
Going out is not enough
4 minWhen your dog can no longer go out as before: a toilet corner at homeYour hours changing, his legs getting older, a high floor with no lift. How to give him a dignified alternative, without feeling guilty.Read the guide
PIPPI Blue with a dog lifting his leg, on a white background.

The vertical target

PIPPI, the vertical toilet for male dogs

Wash it and use it again. We help you choose the right colour for his eyes.

Choose your colour

The guides are there to help. The spot he aims at is the one you give him.